Start-Ups Is the Start-Up Hype Over? Industrial Investment Stagnates, New Figures Show
Editor: Dominik Stephan
Only one in ten industrial enterprises invest in in a young technology company, recent figures show. But what's even worse: In almost 40 percent of the companies, the willingness to take risks is low or virtually nonexistent.
The number of networks with innovative startup companies did not increase compared to 2015.
(Photo: Pixabay)
The biggest challenge currently facing industry managers is the need to differentiate themselves. Nevertheless, the number of networks with innovative startup companies did not increase compared to 2015. In 2016, as in the previous year, eleven percent of industrial companies in Germany invested in young technology companies.
Instead, the number of networks with customers promoting innovation grew vis-à-vis the prior year. These are the results of the study “Industry Innovation Index 2016” conducted by the Forsa institute. In the study, commissioned by the special chemicals group Altana, 500 managers and entry-level professionals were surveyed.
“Established Industrial Companies Can Learn a Lot From Startups”
An important prerequisite for investing in startups is a willingness to take risks. But according to the study, business courage is less widespread in German companies than other innovation-promoting measures. Only 9 percent of the managers consider this aspect to be very strong in their company, while 38 percent considered it to be weak or not pronounced at all.
Unconventional thinking and action, and targeted use of external knowledge, were the measures implemented for an innovation culture that finished in second-to-last and third-to-last place, respectively. This is another indication that cooperation between established industrial companies and innovative startups needs to be reconsidered.
Number of Participations in Startups Stagnating
“The challenge is to continually reinvent yourself in order to remain innovative. In this regard, established industrial companies can learn a lot from startups. The prerequisite is a corporate culture that is open to the new and to different opinions,” says Martin Babilas, the CEO of Altana, summing up.
Naturally, we always handle your personal data responsibly. Any personal data we receive from you is processed in accordance with applicable data protection legislation. For detailed information please see our privacy policy.
Consent to the use of data for promotional purposes
I hereby consent to Vogel Communications Group GmbH & Co. KG, Max-Planckstr. 7-9, 97082 Würzburg including any affiliated companies according to §§ 15 et seq. AktG (hereafter: Vogel Communications Group) using my e-mail address to send editorial newsletters. A list of all affiliated companies can be found here
Newsletter content may include all products and services of any companies mentioned above, including for example specialist journals and books, events and fairs as well as event-related products and services, print and digital media offers and services such as additional (editorial) newsletters, raffles, lead campaigns, market research both online and offline, specialist webportals and e-learning offers. In case my personal telephone number has also been collected, it may be used for offers of aforementioned products, for services of the companies mentioned above, and market research purposes.
In case I access protected data on Internet portals of Vogel Communications Group including any affiliated companies according to §§ 15 et seq. AktG, I need to provide further data in order to register for the access to such content. In return for this free access to editorial content, my data may be used in accordance with this consent for the purposes stated here.
Right of revocation
I understand that I can revoke my consent at will. My revocation does not change the lawfulness of data processing that was conducted based on my consent leading up to my revocation. One option to declare my revocation is to use the contact form found at https://support.vogel.de. In case I no longer wish to receive certain newsletters, I have subscribed to, I can also click on the unsubscribe link included at the end of a newsletter. Further information regarding my right of revocation and the implementation of it as well as the consequences of my revocation can be found in the data protection declaration, section editorial newsletter.